Showing posts with label Bonanzle Marketing. Show all posts
Showing posts with label Bonanzle Marketing. Show all posts

Monday, January 19, 2009

Bonanzle membership - Google Analytic

I just registred as a plus member on Bonanzle. Now i can track my traffic using Google Analytic. I think it is very useful tool if you are a serious seller. By using Google Analytic i can track my visitors not just from Bonanzle site or forum but also from other sources.



First of all you have to register with Google Analytic , get the code and paste in to the given field for Google Analytic user account on your Bonanzle admin.Wait for an 1 hour then it will start tracking your Bonanzle Booth.

It will cost you $10 a month. If you ask me " is it really worth it to use the tool?" i would say definitely yes. Instead of having an ability to track your traffic using analytic you will also get few benefits from it such as

  • Eligibility to be a featured booth is: on.
  • Items featured in item searches: no, requires premier membership.
  • Items twice as likely to show on home page: no, requires premier membership.
  • Profile star is activated.
If you are not yet registered for plus member , do it now!!!

Wednesday, January 14, 2009

How to use description to increase your sales conversion

Everytime you list a product you have to remember the description you write is for human being. When you deal with peoples you have to secure their confidence first before you can get into their pocket . In order to write a good description all informations must be in place such as

who are you ?
  • Write about yourself , your business experiences and stuffs.

product informations (as detail as you get)

Every single aspect of the product such as
  • product model
  • New or used
  • how to use it
  • who will need it
  • manufacturer's name
  • date of release
  • is there any defect on the product


Shipping informations

  • What is the shipping company
  • When are you going to ship the item
  • When the estimate time of delivery
  • when are you going to release the tracking number

Payment informations
  • Type of payment that you accept
  • who will qualify to buy the product.


Return policy

  • how are you going to handle return and return process.
  • Who will qualify to return the product.


Photos

  • Photos must be as clear as you can get.
  • Take close up pictures with clear backdrop.

You have to remember , buyer makes a decision base on the informations in the description. The more comprehensive your description is the higher chance for you to make a conversion. We got to have the buyer's brain , think like them then the sales will come along.

Drive traffic to your booth through Forums

This is the easiest way to gain traffic to your booth. The best forum is on bonanzle itself. Why? this is because lots of product browsers are on bonanzle forum communicating with each other and browsing products. You have to remember most of sellers on Bonanzle are also buyers as well.

By creating an interesting topic you will have temporarily traffic surge to your booth.For example by creating a promotion or selling competition topic on the forum. Sellers will start flooding their booth or item links and driving huge amount of traffic to your booth. This will gurantee your topic will be on top of the forum for a while.

You also have to heavily active on replying the topic you created. By doing this you can increase your booth visibility. Out of 100 visitors who are browsing your booth maybe 20-30 are your potential buyers . Out of 20-30 maybe 2 or 3 will endup buying your product.

I really suggest you to use signature for every post on the forum.


If you look at the screenshot , the signature link is more visible compared to the green default link at the bottom right.If you are heavily active forum user who made hundred of post every day , can you imagine the visibility of your booth on Bonanzle itself?